The event is designed to help early-stage startups understand the value of artificial intelligence (AI) and how it can be applied effectively and responsibly to support business growth. Delivered with the technical expertise of Amazon Web Services (AWS), it will introduce participants to key AI technologies and services developed by AWS, highlighting how they can be leveraged by start-ups, including those operating in resource-limited settings.

Start-up founders will gain insight into practical applications, implementation strategies, and common challenges, along with examples of how AI is already enabling innovation across different sectors. The session includes a live Q&A and is part of UNCTAD’s Empretec Square for Global Goals, which support inclusive, tech-driven entrepreneurship.