'Industry 4.0 and Creative Economy: Promoting Inclusive Ecosystem in the Digital Era”, Vienna, 8 July 2019.

08 July 2019
11:00 - 08:00 hrs.
, Austria

The purpose of the meeting was to raise awareness of the impact that technological progress has had on industrial policy in the creative economy.

 Marisa Henderson, Chief,Creative Economy in presented the findings of UNCTAD’sEconomy Outlook 2018, which highlights the importance of the Digital Economyfor Creative Industries and some nuances that need to be taken into account tounderstand the complexity of the issue.  “Thedigital sphere is a movement that has allowed for the rapid globalization ofideas and information. In turn, this has unlocked the creative economy’s growthpotential, although not equally for all” said Ms. Henderson.

“Advances in technologyhave revolutionized some of the creative industries such as advertising,publishing, crafts, etc., as well as their relationship with the rest ofthe economy”, added UNIDO Deputy Director Olga Memedovic. “Thecreative economy is centered on the dynamic interaction between creativity,culture, economics, and technology and has the potential to revitalizeurban and touristic areas, stimulate regional economic development, attractinvestment and create jobs for talented young people”.



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UNIDO and the Government of Indonesia
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Ms. Marisa Henderson, Chief, Creative Economy Programme